Environment, Partnership, Press Release, Recycle

adidas & NHL launch upcycled 2019 All-Star Game Jerseys

I got hooked into watching the Islanders ice hockey games and this news makes me want to buy a Jersey shirt (except there’s no women’s size for this particular Jersey!!)

adidas and the National Hockey League (NHL) unveiled the new adizero Authentic jerseys for the 2019 Honda NHL® All-Star Game – the first-ever NHL hockey jerseys featuring repurposed and upcycled materials created in partnership with Parley for the Oceans. The new special edition adizero Authentic Pro x Parley jerseys will be worn by the NHL’s best players exclusively for the 2019 SAP NHL All-Star Skills™ today, Friday, Jan. 25 (6 p.m. PT / 9 p.m. ET, NBCSN, SN, CBC, TVAS) and for the 2019 Honda NHL® All-Star Game on Saturday, Jan. 26 (5 p.m. PT / 8 p.m. ET, NBC, SN, CBC, TVAS) at SAP Center in San Jose, California.

Created with Parley Ocean Plastic™, a range of materials made from upcycled marine plastic debris, each jersey is crafted to be a symbol of change in the movement to protect the oceans. The adidas x Parley partnership gives new purpose to plastic bottles (polyester) and other plastic waste intercepted in marine environments. As a part of their partnership and joint commitments to ending marine plastic pollution through the Parley AIR Strategy (Avoid, Intercept, Redesign), adidas and Parley rework these various marine plastic waste materials into technical fibers that create the material framework of a durable, yet breathable fabric that is optimal for adidas performance apparel.

The special edition adidas adizero Authentic Pro NHL All-Star x Parley jerseys will be available for USD $200 USD at adidas.com, adidas.CA, NHLShop.com, NHLShop.ca and NHL team stores.

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About Doris de Guzman

Doris de Guzman examines alternative processing, new technology, R&D and other sustainability initiatives aimed at preventing pollution and lowering carbon emissions through news aggregation, market data analysis and information collaboration.

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