butanol, Company initiatives, Press Release, Products

Green Biologics Acquires GreenFlame™ Brand, partners with Kroger

Straight from Green Biologics’ press release….analysis on this development will be available later this month for Tecnon OrbiChem’s Biomaterials newsletter subscribers.

Green Biologics, Inc., the U.S. subsidiary of Green Biologics Ltd., a U.K. industrial biotechnology and renewable chemicals company, has acquired the GreenFlame™ brand and the associated intellectual property.

GreenFlame™ is a USDA BioPreferred® certified, natural, clean burning fuel with a range of potential end uses, from charcoal lighter fluid
to torch & camping fuels, and food warming products. Kroger, the largest grocery retailer by revenue in the United States, will serve as Green Biologics’ first retail partner for the GreenFlame™ charcoal lighter fluid.

GreenFlame™ reportedly combines a natural formula with equivalent performance to traditional petroleum-based products. Green Biologics said the acquisition of this patented technology supports its strategy to utilize its 100% bio-based specialty chemicals platform to develop performance-based formulated products for high-value consumer applications.

About Doris de Guzman

Will Green Chemistry save the world or is it hype? Doris de Guzman examines alternative processing, new technology, R&D and other sustainability initiatives aimed at preventing pollution; replacing ingredients; and using renewable feedstocks in Green Chemistry. She has been covering the oleochemicals market for 15 years and spread her beat to inorganics, biofuels and green chemistry.

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